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Writer's pictureOlga Kuznietsova

Startup of the week: Fia Skin and Beauty

Updated: Dec 5, 2022

In a weekly series of blog articles, we highlight innovative startups in our global The Startup Club community.


Opening the series - Fia Skin and Beauty.


Using a patented technology called Air Priming, Fia Skin and Beauty promises to eliminate even the most severely oily or combination skin and turn it into normal skin in two weeks. Air Primer performs 300% better than liquid makeup primers, and it can be used with moisturisers and wrinkle creams. Ever single person who tested this device wants to buy one.


We spoke to Kent Booker, Founder, Owner and CEO at Fia Skin and Beauty.


- What made you become an entrepreneur?


My wife Irma made me become an entrepreneur. After I created an Air Primer device for her personal use, she wanted me to make them for all the women who have severely oily skin, just as she had.


- What is the most challenging part of running your own startup?


The never ending chicken egg problems. Need funding to create a product, and need a product to get funding.


- What is the biggest challenge you have faced when looking for funding?


Not finding any since we aren't in revenue. There just aren't any pre-revenue companies out there looking to invest.


- What is the most rewarding aspect of entrepreneurship?


It has been fun to do the development process and to help all the women who suffer from this condition.


Learn more about Fia Skin and Beauty on their website.


Stay tuned for more from Startup of the week series!

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